The udaan Story

Founded in 2016 with a vision to transform the trade ecosystem and empower small businesses by leveraging technology, udaan is India’s largest b2b eCommerce platform. It has operations across categories including lifestyle, electronics, home & kitchen, staples, fruits & vegetables, FMCG, pharma, toys and general merchandise. udaan has over 3 million retailers and 30,000 sellers on the platform across the country.
The platform enables supply chain & logistics operations, focused on b2b trade and built on strong technology, for daily delivery across 1000+ cities and 12,000+ pin codes through udaanExpress. udaan enables financial products and services to small businesses, manufacturers, and retailers through udaanCapital to grow their business. udaan is headquartered in Bangalore with offices in all leading metros and major cities across India.

Empowering 65 Mn+ MSMEs and redefining b2b trade and commerce

udaan has over 3 million retailers and 30,000 sellers on the platform across 1000+ cities and 12,000+ pin codes

exchange

30 Lakh+

users

store

2 Lakh+

sellers distribution network across

exchange

900+

cities covering

Empowering 65 Mn+ MSMEs and redefining b2b trade and commerce
Why India needs udaan?

Why India needs udaan?

udaan is India’s largest b2b eCommerce platform designed for small, medium, and large businesses. Our platform acts as a marketplace for businesses and focuses on solving core problems faced by the Indian businesses.

What we are trying to achieve

What we are trying to achieve

We have taken on the audacious task of building the digital, financial, and supply chain infrastructure that Indian businesses need, by harnessing the power of technology.

Problem statements we are trying to solve on a day-to-day basis

Problem statements we are trying to solve on a day-to-day basis

At udaan, you will have the opportunity to contribute to the organisation’s larger vision and goals, and see your efforts result into something outstanding while contributing to nation-building.

Our Business

Avatar
Essentials Categories
  • Staples
  • Pharma
  • FMCG
  • Fresh
  • HoReCa
  • Pickily(B2C)
Avatar
Consumer Discretionary Categories
  • Electronics
  • General Merchandise
  • Lifestyle & Apparel
  • Emerging Businesses
Avatar
udaan Capital
  • udaan’s Non-Banking Finance Company (NBFC) arm which provides trade-credit offerings to SMEs that are on the udaan platform and outside
Avatar
Technology & Product
  • udaan’s Tech & Product team builds our products and systems
Avatar
Supply Chain
  • udaan’s Supply Chain arm facilitates supply chain and logistics for buyers and sellers, both on the udaan platform and to the external clients
Avatar
Corporate Functions
  • Finance, Human Resources, Admin & Facilities, Marketing, Legal, IT, Procurement and other corporate functions